Join SIUF2025 – The Leading International Fair for Underwear and Fashion 

Dates: March 25-27, 2025 

Location: Shenzhen Convention and Exhibition Center (Futian), China 

The 20th edition of the China (Shenzhen) International Brand Underwear Fair (SIUF) is the world’s largest and most influential trade fair dedicated to underwear, fashion, and the textile supply chain. 

With over 100,000 m² of exhibition space, 9 thematic halls, and more than 1,500 international brands, this event offers a unique platform to: 

- Explore global trends in underwear and textile fashion 

- Connect with buyers and strategic partners through exclusive business matching sessions 

- Access new markets, including China’s thriving industrial clusters and cutting-edge design innovations 

- Participate in 80 exclusive events, including the prestigious Golden Dudou Award, fashion shows, design contests, and the U30 Global Lingerie Industry Summit 

Why Attend? 

SIUF2025 is an extraordinary opportunity for businesses and professionals to expand in Asia, enhance their international visibility, and access the latest industry innovations, including advanced materials and technologies, retail and e-commerce solutions, and innovative design concepts for underwear and homewear. 

Book Your Booth 



Don’t miss the chance to be part of this landmark event. Customizable booths are available: 

- Premium Booth (12m²): Starting at $2,700 (Early Bird rate) 

- Raw Space (min 36m²): Starting at $178/m² 

Contact us: 

For more details and assistance, email us at shenzhen@greaterbay.it 

Learn More About SIUF2025 

Visit our official website to discover all the details and get ready for an event that will redefine the future of the industry